![](https://static.wixstatic.com/media/79d5c6_35439b9d9d85419fa8ddc66588718739~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/79d5c6_35439b9d9d85419fa8ddc66588718739~mv2.webp)
![10 ways to make your POP display stand out](https://static.wixstatic.com/media/79d5c6_35439b9d9d85419fa8ddc66588718739~mv2.jpg/v1/fill/w_680,h_297,fp_0.50_0.50,q_90,enc_auto/79d5c6_35439b9d9d85419fa8ddc66588718739~mv2.webp)
10 ways to make your POP display stand out
10 ways to make your POP displays stand out and how to design eye-catching POP displays to influence shoppers to buy?
![](https://static.wixstatic.com/media/79d5c6_d07bbdc0ecd447d88889881cf168cf71~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/79d5c6_d07bbdc0ecd447d88889881cf168cf71~mv2.webp)
![POSM - The 1st step in attracting customers](https://static.wixstatic.com/media/79d5c6_d07bbdc0ecd447d88889881cf168cf71~mv2.jpg/v1/fill/w_680,h_297,fp_0.50_0.50,q_90,enc_auto/79d5c6_d07bbdc0ecd447d88889881cf168cf71~mv2.webp)
POSM - The 1st step in attracting customers
POSM (points of sales materials) is the key to attracting consumers to buy products in the physical channel.
![](https://static.wixstatic.com/media/79d5c6_4ea5f18ad34d4360a4b71d66372a3686~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/79d5c6_4ea5f18ad34d4360a4b71d66372a3686~mv2.webp)
![Target your shoppers](https://static.wixstatic.com/media/79d5c6_4ea5f18ad34d4360a4b71d66372a3686~mv2.jpg/v1/fill/w_680,h_298,fp_0.50_0.50,q_90,enc_auto/79d5c6_4ea5f18ad34d4360a4b71d66372a3686~mv2.webp)
Target your shoppers
There are many types of shoppers – people shopping for themselves, family or others.
![](https://static.wixstatic.com/media/79d5c6_c4bcbe25be21487bbd41d4c00096971c~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/79d5c6_c4bcbe25be21487bbd41d4c00096971c~mv2.webp)
![Successful POSM Marketing](https://static.wixstatic.com/media/79d5c6_c4bcbe25be21487bbd41d4c00096971c~mv2.jpg/v1/fill/w_680,h_298,fp_0.50_0.50,q_90,enc_auto/79d5c6_c4bcbe25be21487bbd41d4c00096971c~mv2.webp)
Successful POSM Marketing
POSM are Point of Sales Materials. Many brands use them to drive in-store sales.